Wednesday, February 3, 2010

Several Tips For Effective SEO Keyword Work

 Several Tips For Effective SEO Keyword Work

Geography Helps
SEO does pay attention to geography. It's also helpful if you pay attention to geography if you have a particular region for a niche in mind or if you want Google to be aware there is a local area that has an interest in your sites. It's much easier to get noticed in a particular region if you use keywords with the name of the city in them. So, maybe you have a business that is selling to writers (a publisher or self-publishing company), and most of the writers are located in New York. Then, you would want to do keyword research on writing as well as New York as that can help you sell your services.
Overlap Keywords
You saw this strategy used in some of the examples I listed at the start of this ebook. For example, the title "Learn Social Media Marketing" can be used to find the website by using typing into the search engine "learn social media" or "social media marketing." This is a way of overlapping two great keyword phrases to get more bang for the buck, so to speak. If you have the opportunity to do this, go for it.
Don't Focus Too Much On Density
You don't have to be compulsive about the keyword density anymore, except to realize that it shouldn't be overdone. You can get penalized for using too many keywords in an article or web page by Google. So, stick to keyword relevance and don't focus as much on creating a high density keyword page.
Test Your SEO Results
If you do decide to use a formula for your keyword density, you should try to ascertain what works best for you, the readers, and the Google search engine. You can do this by have different pages with different densities and then seeing which generate more ad revenue or sales.
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Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"