Saturday, January 2, 2010

Write Well For SEO

Write Well For SEO

Once you've done your research on top paying niches, you've already gotten started on a good foot. It doesn't mean you'll end up with high paying advertisements though, even if you use Google. That's because you still haven't written the copy to make sure that the Google advertising server understands which keywords you are targeting. So, it will serve up whatever it wants, regardless of whether it is high paying or not. You get much better results when you also target keyword phrases that have a high CPC too.
When you write copy for the Google search engine, you want to include the keyword phrases in the title as well as the body of the copy. Certain areas in the content are weighted more than other in the algorithms and the title is one such area.
Another area is headings for chapters. Anything bolded, like a subheading, generally receives more attention. Finally, if you use the keywords across the entire article or blog post, that will increase the probability that you've optimized in a density that doesn't trigger any keyword stuffing alerts on Google's side.
If you are writing blog posts as your website, you want to include the keyword phrases in any tags or categories too that you might be posting for people. Indexing your content with keywords is a great way to make sure they are picked up by the Google search engine. This strategy doesn't just increase your potential monetary payout, but it also increases traffic significantly.
Original content is also important when you are trying to get noticed by the Google search engine. If it sees duplicate content across the web, the Google search engine will penalize such a site that uses duplicate content excessively.
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